Super Affiliate Marketing Edges
The concept of affiliate marketing is a natural outgrowth of the online marketing that sprang up in the early years of widespread Internet use. At first, online marketing was more of a business to business approach, since companies were the first to jump on the Internet bandwagon. Putting up a web site and sending emails out to solicit business was a cost-effective way to gather new business clients.
As Internet use began to spread into the home, a number of companies began to see that working with owners of personal web sites would be a great way to promote goods and services with very little in the way of investment in marketing resources.
If I could give only one piece of advice to a beginning affiliate marketer, it would be this: stop the cash bleeding. Almost without fail, new Internet marketers and affiliate product marketers gobble up products and software packages left and right. Whenever they see anything for sale – especially if it’s the next big ticket product – they’ll buy it. They’ll get seduced by the copy; and they’ll whip out their credit cards, buying when they really shouldn’t. So, my advice to you is to stop doing that. Now, you might protest. You might say that you need the information. You might grumble stuff about needing to be willing to spend money in order to make money. But ask yourself where you read line like that. Did you read them on a sales page? Did you hear them coming from someone who sells products you’ve purchased? If so, that person was almost definitely saying it to loosen up your wallet. So tighten up your wallet again. Build up some resistance to buying. Now, many people do not realize this, but the Internet is just brimming over with free information. Much of it is comparable to what you will find in products you might pay $30, $50, or even $100 for. While you might expect to get more from those products – or at least some guarantee to their quality – purchasing them is usually completely unnecessary. In most cases, 90% of people who purchase these Ebooks skim them, consider incorporating a few new interesting ideas into their business models – but, for the most part, ignore the bulk of the text and go on their merry way.